Positivo Informatica S.A.
Positivo Informática (the “Company”) is the leader in the manufacture and sale of computers in Brazil, accounting for 13.6% of total PC sales in 2008 and 21.8% of official market sales, according to the IDC. In the same period, the Company had a retail market share of 25.7%. A substantial portion of the Company´s production of computers is sold through major retail chains, with which Positivo Informática has a solid business relationship, mainly as a result of its competitive prices, the recognized quality of its products and the technical support the Company offers.
Positivo Informatica leading position and relationship with retailers represent a competitive edge, enabling Positivo Informática to meet the growing demand for computers in Brazil, notably among consumers in the B and C income groups. The Company believes that the sale of computers to these classes of consumers has substantial growth potential.
Contact Details
Executives
Chairman
Oriovisto Guimares
Deputy COO
Marielva Andrade Dias