Varsity Brands designs and markets cheerleading and dance team uniforms and accessories for youth, high school, and college programs. Varsity also organizes cheerleading and dance team training camps (with more then 350,000 participants) and sponsors nationally televised competitions. Company Dance, a joint venture formed with singer and dancer Paula Abdul, conducts dance contests and conventions across the US. Its Varsity Intropa Tour division organizes trips for performing groups in the US, Hawaii, and Europe. Founded in 1974, the company is owned by a group of senior management and Leonard Green & Partners.

Sega Sammy Holdings Inc., leading maker of video games, SEGA is known for its Sonic the Hedgehog franchise. Sammy is Japan's top producer of pinball-like pachinko games and pachislots, upscale versions of classic slot machines that allow players to win prizes instead of cash. Established in 2004, Sega Sammy is integrating the companies' operations, which also include about 450 amusement centers and arcade machines.

In 1982 Fritz Sieber founded the firm of Simba Toys with his son Michael and 5 members of staff. Thanks to well-thought out corporate integration, the SIMBA DICKIE GROUP today combines several successful, independent companies, which all cover different toy segments.With over 1,000 employees and centralised head offices in Fürth (the centre of the German toy industry) and Hong Kong, the Group is one of the world’s biggest toy manufacturers.In 1985 the first offices in Hong Kong were established. The international direction opened up for the Group the overseas sales market, which since 2006 has produced more than half the total sales. Today, the SIMBA DICKIE GROUP has branches in over 20 countries in Europe, Scandinavia, Asia and the USA.

The company manufactures drumsticks and mallets, as well as bags, headphones, and other accessories for drums and keyboard instruments. It sells its products in music shops through dealers and offers point-of-purchase displays, sell sheets, and specialty items such as name-brand lanyards. Vic Firth has made a name for itself as a sponsor of seminars and clinics for aspiring drummers in the US and internationally. Timpanist and founder Vic Firth still serves as CEO of the Massachusetts-based operation, which has been in business for more than 40 years.

Pentland Group plc was founded in the early 1930s in Liverpool, England. It was then called the Liverpool Shoe Company because it dealt purely in shoes; first a wholesale shoe business, then expanding into a manufacturing business. Always displaying innovation and creativity, Pentland was one of the first companies to manufacture from Asia, forming a division in Hong Kong in the early 1960s. In 1981 Pentland purchased the majority share of a tiny US company called Reebok. After a 10-year period of growth, Reebok was sold. In the 1990s Pentland bought brands and now proudly has a portfolio of some of the greatest international sports, outdoor and fashion brands globally.

Nintendo's Game Boy, GameCube, and Wii systems do battle with Microsoft's Xbox and Sony's PlayStation for the hearts and dollars of devoted gamers. Indeed, Nintendo is the market-leading game maker, but its rivals aren't sitting still. Nintendo debuted its videogame player Nintendo DS (Nintendo Double Screen) in 2004, Game Boy Micro in late 2005, and DS Lite in 2006. Its Wii, pronounced "we," videogame system arrived in time for 2006 holiday sales and quickly became a top seller.

Rawlings Sporting Goods Company is a heavy hitter in baseball equipment. The company makes and distributes equipment and protective gear for baseball, softball, football, basketball, soccer, and volleyball. Rawlings sells through mass merchandisers, sporting goods retailers, and online. Rawlings Sporting Goods Company licenses its name for an array of merchandise, including apparel, toys, and shoes. Rawlings equipment is used in Major League Baseball (MLB) and National Collegiate Athletic Association (NCAA) games, as well as by interscholastic and amateur organizations. It is also the exclusive supplier of baseball helmets to the MLB. In 2007 the company was acquired by consumer products manufacturer Jarden.

The company provides an array of professional-grade photographic equipment, including film processors, digital imaging equipment, software, and online bridges (which are used to link film processors to electronic imagesetting equipment). Its astronomical unit deals in a wide range of telescopes and related accessories. Through the Bray Plastics unit, the firm also offers various plastic manufacturing services, including fabrication, machining, enclosures, assembly, and forming.

IDT International Limited is a leader in the design, development, manufacture, marketing and distribution of lifestyle consumer electronic products in three categories: LCD Consumer Electronics, Electronic Learning, and Telecommunications. All IDT products feature LCD and microprocessor applications.Since 1977, IDT’s reputation and corporate image have grown in international markets. The Company’s own brand – Oregon Scientific – has become widely recognized around the world, and its innovative products have gained a high degree of consumer confidence for enhancing their quality of living.

Established in 1833, C. F. Martin & Co. is the oldest surviving maker of guitars in the world. Currently the largest producer of acoustic guitars in the United States, the company is highly regarded for creating some of the finest instruments and introducing innovations that have become industry standards in the music products industry.In addition to guitar making, Martin is also one of the world's largest manufacturers of strings for musical instruments.

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