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Pininfarina is an industrial design company that specializes in designing, engineering, and producing contract cars and car body parts. Pininfarina caters to such customers as Alfa Romeo, Ferrari, Fiat, Honda, Rolls-Royce, Tata Motors, and Volvo. The company is involved in developing prototype vehicles, as well as in aerodynamic and aero-acoustic testing. Pininfarina primarily designs, tests, and builds cars and their components, while subsidiary Pininfarina Extra designs such products as telephones, coffee machines, watches, and wine bottles. The Pininfarina family controls the business and is looking to sell a majority stake in the company.

Porsche is still burning rubber. Porsche's lineup is broad: the 911, Boxster and Cayman sports cars, and Cayenne SUV series were joined by a fourth in 2009 when the Gran Turismo Panamera sedan debuted. Branded consumer goods leverage the company's global image as a premium sports car maker. Cell phones, clocks, and leather jackets are just a few items offered by the Porsche Design unit. Porsche SE and Volkswagen AG are merging; in late 2009 Porsche SE sold a 49.9% stake in its core operations to VW for approximately E3.9 billion (about $5.79 billion).

PROTON is positively charged about producing cars for today's consumer. Operating through seven wholly-owned subsidiaries, the company's made-in-Malaysia portfolio features family sedans, fun-to-drive, chic, and sporty models. Outside of Southeast Asia, the company manufactures its world-renown sports car, the Lotus. Handcrafted in the UK, Lotus models include Elise and Exige. PROTON also builds mountain and road bikes through its T-Bikes subsidiary. Its marketing and distribution arm PROTON Edar drives sales. PROTON fuels operations through automotive engineering services and auto-finance assistance to buyers. The PROTON Holdings Berhad company is reportedly Malaysia's largest investor in research and development.

Astra was established in 1957 as a trading company. Over the course of its development, Astra has formed a number of strategic alliances with leading global players. Since 1990 the Company has been listed on the Indonesia Stock Exchange, with a market capitalization as at 31 December 2009 of Rp 140 trillion. Astra currently engages in six business lines: Automotive; Financial Services; Heavy Equipment, Mining and Energy; Agribusiness; Information Technology; Infrastructure and Logistics Value Chain. At 31 December 2009, Astra employed 126,700 people in 154 companies, including subsidiaries, associates and jointly controlled entities.

DRAMD Administracao e Participacoes Ltda. holds a controlling 40% stake in the company. Several roads diverge, and Randon, not sorry, travels them all. Operating through nine subsidiaries, the conglomerate manufactures and distributes (imports and exports) equipment and related services. Randon's road and rail transportation businesses produce trailers, railcars, and semi-trailers to haul agricultural, industrial, and consumer goods. Its heavy equipment and specialty vehicles include backhoe loaders, forestry equipment, and off-road trucks, sold primarily to construction and mining concerns. Randon's range of auto parts (axles, brakes, and tires), vehicle systems, and services make up nearly half of its sales.

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