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LoyaltyOne operates customer loyalty programs for more than 100 brands throughout Canada and the US and is expanding internationally. LoyaltyOne draws customers from the retail, financial services, grocery, petroleum, travel, and hospitality industries. Its AIR MILES Reward Program allows shoppers to collect miles that can be exchanged for tickets on a number of air carriers, including Air Canada, American Airlines, and Lufthansa. Miles can also be used for movie and sporting event tickets, hotel rooms, car rentals, and other merchandise. LoyaltyOne is a subsidiary of credit and transaction services giant Alliance Data Systems.

Loyaltyworks designs and manages incentive and loyalty marketing programs that work. Loyaltyworks company's programs focus not only on building loyal customers but also aligning channel partners and employees for an integrated approach to improving relationship marketing. Loyaltyworks offers strategy and program design, creative services, technology, database marketing and analytics, in addition to rewards as part of its consumer focused programs. Employee loyalty programs utilize communications, measurement, and incentive rewards to create a workforce with a single minded focus on creating loyal customers. Clients have included Ameritech, Best Buy, and Kinko's.

LSF Network operates an online marketing agency and a publishing division that together attract new customers for companies and their advertising agencies through various Internet channels, including display advertising, e-mail, search and shopping engines, and viral marketing. Services include media planning and buying, ad placement through a network of publishers, consumer loyalty programs, private label Web sites, and search engine optimization. LSF serves companies and brands in the US, Europe, and Asia, including HP, MasterCard, Monster, and The New York Times. The private company has received funding from institutional investors New Enterprise Associates, Odyssey, and TransCosmos.

Lunar Design Incorporated was founded in 1984 by CEO Jeff Smith and COO Gerard Furbershaw. The firm offers industrial design, engineering, graphic design, brand development, and corporate identity services. The majority of Lunar's work is geared towards the high-tech industry; it designed Apple's first Powerbook, as well as the first Palm. Other product designs include the HP TouchSmart PC for Hewlett-Packard, sunglasses for DKNY, a toothbrush for Oral-B, and a catheter for Acuson Corporation. Lunar has offices in California, Hong Kong, and Germany.

Lyon Advertising take no liberties with the truth, especially when it involves effective brand-building. The boutique agency offers a variety of branding and creative services with experience in broadcast, print and Web platforms. Founded in 1997 by Doug Lyon, Lyon Advertising has worked with such clients and brands as Data Foundry, Sweet Leaf Tea, Brake Check, the US Olympic Team, and Freebirds World Burrito. Lyon founded the agency after a stint at crosstown agency GSD&M's Idea City. Lyon also owns collegiate sports clothing retailer Douglas Lyon and Paqui handmade tortillas.

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