C-SPAN, which stands for Cable Satellite Public Affairs Network) is a not-for-profit created in 1979 by the cable industry as a public service to provide live coverage of the US House of Representatives. The corporation's C-SPAN, C-SPAN2, and C-SPAN3 air public proceedings such as congressional sessions, White House press briefings and speeches, British House of Commons sessions, and other political and public affairs programs. C-SPAN also runs a radio network with content similar to its TV broadcasts, and publishes more than 15 Web sites. The company gets its funds from license fees paid by cable and satellite systems.

Modernista was co-founded by Chairman Gary Koepke and CEO Lance Jensen in 2000. In 2009 the agency made headlines when it lost its biggest account, General Motors' Cadillac business. Exciting ad things must be happening at Modernista. The independent and hip ad agency has done work for such brands and companies as Animal Planet, Anheuser-Busch, Converse, MTV, Napster, and Hummer's H2. The boutique agency specializes in distinguishing brands from their competition through creative work in print, broadcast, and interactive channels.

Established in 1983, Concentrix is a subsidiary of information technology services provider SYNNEX Corporation. Concentrix helps clients build demand generation and renewal marketing programs across media channels (such as telephone, Web, and mail). Through 12 offices and call centers in China, Costa Rica, Japan, Nicaragua, the Philippines, and the US, it provides such outsourced sales and marketing services as database development, analytics and campaign planning, customer contact, and digital printing and fulfillment services. Concentrix can provide its services as an integrated marketing program or by allowing clients to choose which services they need and then molding it to fit their specific needs.

Babcock & Jenkins (B&J) provides direct and relationship marketing services. Through its products and services, B&J offers clients the ability to qualify leads online, automate lead distribution, profile potential clients, and warehouse relevant information. In the past, clients have included Getty Images, InFocus, and Siemens.

Hamilton Communications was founded in 1982. Hamilton Communications specializes in providing advertising and marketing services to health care and pharmaceutical companies. Services include strategic planning, market research, and branding. The group offers its services through four branded divisions: Hamilton (health care advertising and promotion), Rose & Fire (strategic consulting and executive coaching), Hummingbird (sales training, copy editing), and Quartermoon (design and brand consulting). Clients have included AstraZeneca, Abbot Laboratories, and Baxter BioScience.

Mariah Media, Inc. company targets readers who have an active lifestyle and enjoy outdoor sports, travel, and adventure. Content includes gear reviews, travel guides, photo galleries, and "ask the experts" columns. Its Web site, Outside Online, features blogs, online videos, and podcasts. The magazine is perhaps best-known for publishing the first-hand account of one of its writers who survived an ill-fated trip up Mount Everest in which several people died. (Writer Jon Krakauer later wrote the best-selling book Into Thin Air detailing the trip.) The company was founded in 1977.

Gray Television is the largest independent operator of TV stations affiliated with the CBS network, with 17 stations in more than a dozen states. In total the company operates more than 35 stations in 30 midsized and smaller markets mostly in the Midwest and South. Its other stations are affiliated with ABC, NBC, and FOX. In addition to traditional analog signals, Gray Television broadcasts an additional 40 digital channels mostly carrying programming from The CW and MyNetworkTV. Former CEO J. Mack Robinson and his family control more than 35% of the company.

Freud Communications company provides public relations, crisis management, brand development, and event-planning services to such big name clients as PepsiCo International, Paramount, Prada, Time Warner, and Pizza Hut. In addition, its consultancy unit helps businesses to understand regulatory issues, define strategic objectives, and align themselves with the media channel or channels best suited to their needs. Freud Communications is a unit of global media conglomerate Publicis Groupe and has offices in New York, London, and Los Angeles.

BDS Marketing, Inc. was established in 1984. BDS Marketing helps companies make their products stand out to potential customers, both retailers and consumers. Targeting consumers at retail locations, the company provides tools and services that encourage retailers to sell, and shoppers to buy, client products. Services include channel planning, sales training and assistance, market intelligence, and merchandising. BDS Marketing specializes in serving clients in the apparel, automotive, and consumer electronics industries. In addition, its Channel Partners unit provides clients with a more customized marketing experience, utilizing mystery shopper techniques, sales associate training, and event support services.

For more than 40 years, MDR has been the market’s first choice for marketing information and services for the K-12, higher education, library, early childhood, and related education markets. Powered by the most complete, current, and accurate education databases available in the industry, MDR provides email contacts and deployment, direct mail lists, sales contact and lead solutions, along with web and social media marketing services.Through the EdNET suite of products, industry leaders can gain insight and opportunity through comprehensive market intelligence and analytical reports, custom research services, high-profile networking opportunities, and professional events.As the leading U.S. provider of education marketing information and services, MDR can provide you with direct mail lists, email contacts and deployment, sales contact and lead solutions, and market research and analysis. Call us at 800-333-8802 to learn more about how we can help you grow in the education market.

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