News America Marketing, a subsidiary of global media giant News Corp., provides marketing services primarily through newspaper inserts and in-store coupon displays. News America Marketing company publishes SmartSource Magazine, the largest newspaper insert in the US (it reaches nearly 70 million households in more than 1,500 newspapers); its SmartSource Price Pop Guaranteed offers shoppers coupons on the shelf near a product; overall the SmartSource brands reaches more than 150 million consumers each week. News America Marketing's other services include promotional products, merchandising, database marketing tools, and online promotions.

Print and television advertising aside, Tribal DDB Worldwide wants their corporate clients to be noticed online. The firm is a leading interactive marketing agency owning more than 40 offices in about 25 countries across the Americas, Europe, and Asia. Tribal DDB creates Web sites, online ads, and other multimedia presentations to promote products and corporate brands. The firm also provides campaign design and management services, and it operates a division dedicated to health care companies. Clients have included NIKE, McDonald's, and Volkswagen. Tribal DDB is the interactive marketing arm of global advertising agency network DDB Worldwide, which is itself a unit of holding company Omnicom Group.

Founded in 1986 and originally focused on health and nutrition, Aisle7's content now includes recipes, food and wine pairing, shopping lists, and customized in-store promotions. Aisle7 (formerly Healthnotes) offers shoppers access to health and nutrition information through touch screen kiosks in grocery stores and pharmacies. Its customers have included Martin's Super Markets, Raley's, Kroger, Giant Food and Albertsons. Aisle7 considers its product as a marketing tool to increase sales of food and nutritional products. Aisle7's content includes information about vitamins, medications, and diets.

Dick Grove, whose background includes top posts for such companies as Burson-Marsteller, ITT and Itel, formed his own agency in 1997. His experience and frustrations with traditional firms drove him to start INK inc., with the idea that firms should share the financial risk of the client by providing a more accountable method of compensation based on actual media results. Companies from all variety of industries have signed on for this unique agency model, which says that clients should pay first and foremost for actual results — not for the hours spent "trying" for those elusive hits.

Silverpop Systems specializes in planning, executing, and managing permission-based e-mail marketing campaigns. Silverpop company blends strategic services that include policy development, campaign strategy creation, and list development services with software, analytics, and creative services to produce efficient targeted e-mail campaigns. Clients have included AMR Research, Fossil, Overstock.com, and Plantronics. Silverpop company increased its international presence when it acquired UK-based interactive ad agency Digital Oxygen. Silverpop's investors include venture capital firms D. E. Shaw, Draper Fisher Jurvetson, ePlanet Ventures, European Founders Fund, NeoCarta Ventures, and Total Technology Ventures.

Grey Healthcare Group is a leading advertising and marketing business focused on serving the pharmaceutical and health care industries. Through more than 40 offices spanning 20 countries around the globe, it operates through several subsidiary agencies, including GHG Advertising, Nova Grey, Newton Grey, Phase Five Communications (medical education and meeting management), Avenue Grey (direct-to-patient marketing), Insight Medical Communications, and OnCall (contract sales). Grey Healthcare is a unit of Grey Group, which itself is a division of UK-based communications services giant WPP Group.

Hayslett Group (formerly Hayslett Sorrel) can help solve your communications problems. Hayslett company provides public relations services to a diverse range of companies and organizations. The firm's services include media relations, event management, public affairs, speech writing, and crisis communications. Among its practice areas are health care, retail, and telecommunications. Primarily serving clients in the Atlanta region, the Hayslett Group's customers include BellSouth, The Coca-Cola Company, IBM, and Lockheed Martin.

Icon Identity Solutions helps its customers avoid identity crises. Icon Identity Solutions provides a variety of services related to the building of a company's brand through the use of signs and exterior graphics. Icon can help clients manage multiple sign projects on a global scale if needed. Its services include sign design, permitting, and manufacturing. Icon Identity Solutions is one arm of Icon Companies, which also operates subsidiaries East Coast Sign Advertising and ImageCare Maintenance Services (IMS). IMS provides sign repair and maintenance. Past clients have included BMW's Mini unit and Citigroup.

MediaMind Technologies Inc. provides digital advertising campaign management solutions to advertising agencies and advertisers. Its integrated campaign management platform, MediaMind, helps advertisers and agencies manage their advertising budgets across multiple digital media channels and formats, including online, mobile, rich media, in-stream video, display, and search. MediaMind Technologies Inc. company delivers campaigns for approximately 7,000 brand advertisers, servicing approximately 3,350 media agencies and creative agencies across approximately 5,150 global Web publishers in 55 countries throughout North America, South America, Europe, Asia Pacific, Africa, and the Middle East. MediaMind Technologies Inc. company, formerly known as Eyeblaster, Inc., was founded in 1999 and is headquartered in New York, New York.

G2 Direct & Digital (formerly Grey Direct) is a leading direct marketing agency. The firm helps develop and implement direct mail, response television, and other marketing campaigns. It offers creative and production services, as well as planning, data analytics, and database marketing services to such clients as GlaxoSmithKline, Procter & Gamble, and Pfizer. In addition, the agency provides services for interactive and e-mail marketing campaigns. G2 Direct & Digital operates through 45 offices in more than 30 countries. It is a subsidiary of Grey Group, which in turn is a unit of UK-based advertising and marketing services conglomerate WPP Group.

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