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Initiative Media Worldwide is one of the world's leading media planning and buying agencies, operating through 90 offices in nearly 70 countries. Doing business simply as Initiative, the company offers strategic planning services to help its advertising clients reach their intended audiences through the proper mix of radio, television, print, outdoor, and interactive media and purchases the required airtime or publication space. Major clients have included AOL, Bayer, Gateway, The Home Depot, LucasArts, and Showtime. Initiative is a unit of global advertising and marketing services conglomerate Interpublic Group.

Dick Grove, whose background includes top posts for such companies as Burson-Marsteller, ITT and Itel, formed his own agency in 1997. His experience and frustrations with traditional firms drove him to start INK inc., with the idea that firms should share the financial risk of the client by providing a more accountable method of compensation based on actual media results. Companies from all variety of industries have signed on for this unique agency model, which says that clients should pay first and foremost for actual results — not for the hours spent "trying" for those elusive hits.

Inktel Direct Corporation provides outsourced direct marketing services. Inktel Direct Corporation offers fulfillment, contact center, direct mail/lettershop, e-commerce, and graphic design solutions, as well as provides digital media solutions for online customer acquisitions. It serves telecommunications, government, advertising and marketing service, publishing, technology, not-for-profit, multi-channel merchant, travel and hospitality, consumer product, pharmaceutical, energy, financial service, and media/entertainment organizations. Inktel Direct Corporation was formerly known as Inktel Marketing Corp. and changed its name in 2000. Inktel Direct Corporation was founded in 1993 and is headquartered in Miami Lakes, Florida. It has operations in Chicago, Illinois; and Ft. Lauderdale, Florida.

Inspyre Solutions Inc. (formerly known as The Faneuil Group) was founded in 1994 to provide contact center and back-office services to mid to large organizations throughout North America. Headquartered in the City of Winnipeg with operations in California, Florida, Ontario, and Quebec, Inspyre Solutions offers its expertise in complex customer interaction management through the integration of people, process, and technology. Inspyre's world-class technology infrastructure includes an Avaya VOIP enabled phone switch, integrated computer telephony interface (CTI), digital voice and screen recording, a predictive outbound dialing platform, and an Oracle data warehouse.

IWCO Direct, Instant Web provides a range of direct-mail marketing services, including printing, assembling, and mailing. Instant Web company also makes promotional plastic and phone cards, envelopes, and printed paper products, and it offers customized products with pull tabs, peel-apart adhesive messages, fragrance patches, and photographic-quality images. Other services include database management, an automated sorting and mailing, and bindery services. IWCO Direct is owned by private equity firm Avista Capital Partners.

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