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TNS Group (formerly Taylor Nelson Sofres) wants to know what you watch on the telly, what you eat for breakfast, and even what qualities you value in a friend. TNS Group Holdings Limited is a leading global provider of custom research, serving customers in over 70 countries. TNS Group Holdings Limited offers market data on industries such as automotive, consumer products and retail, financial services, health care, and information technology. TNS provides a variety of branded online research products specializing in ad effectiveness, product development, Web site evaluation, and consumer behavior analysis. In October 2008, TNS Group was acquired by media giant WPP for £1.6 billion. TNS now resides under WPP's Kantar Group division.

TNS Media Intelligence, operating under the Kantar Media umbrella within research giant The Kantar Group, provides advertising spend data for media formats ranging from television, radio, and print to the Internet and outdoor advertising. Customers include advertisers, advertising agencies, broadcasters, and publishers. Entrenched in more than 20 countries and serving 16,000 customers, TNS Media Intelligence tracks more than 3 million brands and collects more than 190 million ad occurrences annually. Products include Stradegy (provides a wide view of media spending analysis) and Ad$pender (ad expenditure data). TNS Media Intelligence is a former unit of TNS, which was acquired by WPP (Kantar's parent) in late 2008.

TNS Multicultural provides market research services targeting multicultural markets. TNS Multicultural provides data collection as well as quantitative and qualitative research focused on the Hispanic, African American, and Asian American populations. The division helps clients collect and understand data relevant to market assessment and segmentation, product and brand development, communication analysis and evaluation, brand strategy, and customer satisfaction. In late 2008, TNS Multicultural's parent company -- formerly known as Taylor Nelson Sofres -- was acquired by media conglomerate WPP and eventually placed under that company's Kantar Group division.

TNS North America (formerly NFO WorldGroup) is certainly in the loop when it comes to consumer behavior. A division of custom market research provider TNS, the company is one of the leading providers of panel-based market research in the US. TNS North America collects data on consumer behavior, brand performance, and campaign effectiveness by mail, telephone and online surveys of hundreds of thousands of households. TNS North America also collects data online from more than 1 million other homes. In addition to its core consumer research business, TNS NA conducts research for the information technology sector as well as the automotive business. TNS North America parent -- TNS, formerly Taylor Nelson Sofres -- was acquired by WPP in late 2008.

Turnkey Sports offers its clients the proverbial "keys to the kingdom" in sports and entertainment marketing. Turnkey Sports, LLC provides market research and consulting services to sports teams and leagues, operators of live entertainment venues, and other related organizations. Turnkey Sports, LLC research includes ranking and analysis of team brands and leagues as well as offering demographic data about a clients fanbase. Turnkey Sports, LLC also offers insight on such issues as pricing strategies, fan development, and marketing. In addition, Turnkey Sports offers executive search services to clients in the sports and live entertainment industries. CEO Len Perna started the firm in 1996.

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