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Porter Novelli, Inc. was founded in 1972 by John Porter and Bill Novelli. Porter Novelli is a business segment of advertising and media conglomerate Omnicom. International public relations firm Porter Novelli provides advertising, event management, investor and media relations, as well as other services through some 90 offices in about 60 countries. The firm specializes in several major areas: consumer marketing, corporate and public affairs, health care marketing, digital and social media, and strategy for technology companies. Clients have included such heavy hitters as Procter & Gamble, Pfizer, and Pricewaterhouse Coopers.

Posterscope is the undisputed market leader in the UK Out-of-Home market with billings in excess of £380m, giving us 43% market share. Posterscope work for 130 different agencies (of which 11 were in the top 20 spending agencies in 2006) including Carat, ZenithOptimedia, OMD, MGOMD and PHD.The most obvious benefit of this market clout is Posterscope ability to secure the best deals in the Out-of-Home market, providing demonstrable value to Posterscope clients, but the scale of Posterscope resource also enables us to invest heavily in sector-leading technology, not to mention sector-leading staff. Put these together and you have a level of market knowledge and a depth of experience that you won't find anywhere else in the industry.

PRC (formerly Precision Response Corporation) provides telephone-based customer relationship management services, typically for big companies, from about 15 or so locations. PRC's business-to-consumer unit specializes in handling inbound sales orders, service requests, and customer questions and complaints. Its business-to-business unit helps clients acquire and keep customers and supports their sales and marketing efforts. PRC customers have included such big names as AT&T, DirecTV, eBay, Expedia.com and US Airways. In mid-2010, PRC was acquired by California-based call center operator Alorica.

Premier Books Direct company brings the book store and gift shop to workers, usually as a fund-raiser in which a percentage of sales goes to the organization or selected charity. The Canada-based company markets and distributes a variety of books (ranging from cookbooks to children's books), toys (ranging from Winnie the Pooh plush toys to CompuKidz toy laptops), and gift items (ranging from holiday decor to luggage), by setting up displays in the common areas or entrances of office buildings. The company advertises its products as 40-70% off normal retail prices. Independent distributors put on Premier Books Direct book and gift fairs across North America.

Premium Retail Services was founded in 1985 by chairman and CEO Ron Travers. Premium Retail Services provides marketing consulting and outsourced merchandising services for a variety of packaged goods manufacturers, as well as retail operators. The firm has retail service representatives in all 50 states, as well as Puerto Rico and the U.S. Virgin Islands to handle its clients' merchandising needs on a third-party basis; clients can use the company's services to supplement their own sales forces for short-term projects or for on-going merchandising operations. Premium Retail Services works with retailers in segments including big box, consumer electronics, food and drug, home centers, and office superstores.

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