Mahindra launches refurbished Scorpio in Uttar Pradesh market
Top SUV maker Mahindra & Mahindra (M&M) on Monday launched the refurbished version of its top-selling model Scorpio in the Uttar Pradesh market.
The ‘New Generation Scorpio’ is priced between Rs 8.37 lakh and Rs 11.99 lakh across its 7 variants. The UP SUV market is pegged at 12,000 units a month. M&M claimed to have the lion’s share of over 50 per cent in it.
M&M Chief Marketing Officer Vivek Nayer said the SUV space continued to be the priority segment for the company going forward.
Launched in 2002, Scorpio is a major success story for M&M. The refurbished Scorpio is built on a new platform and features contemporary, more aggressive exterior styling, luxurious blue-grey interiors and advanced technology features.