Idea partners Karbonn to offer cashbacks on smartphones, feature phones

Idea Cellular on Tuesday said that it has partnered with domestic handset maker Karbonn to offer cashbacks worth Rs 1,500 and Rs 1,000 on smartphones and feature phones, respectively. This is Karbonn’s second such tie-up. It had partnered with Bharti Airtel last year to offer cashbacks on a select range of smartphones under the operator’s ‘Mera Pehla Smartphone’ offer. Idea is offering cashback of Rs 1,500 on Karbonn’s A41 Power and A9 Indian, which are priced at Rs 2,999 and Rs 3,699, respectively, thereby bringing down the effective price of the 4G smartphones to almost half for Idea customers. A cashback of Rs 500 will be credited in the customer’s Idea Money wallet at the end of 18 months while the balance Rs 1,000 will be done at the end of 36 months. Idea is also offering a cashback of Rs 2,000 on Yuva 2, priced at Rs 4,999, reducing the cost of the smartphone to Rs 2,999. Customers will get Rs 500 cashback at the end of 18 months and the balance Rs 1,500 at the end of 36 months.

To avail the cashback on the A41 Power, A9 Indian and Yuva 2, customers need to have a cumulative recharge value of Rs 3,000 for the first 18 months and the same amount during the next 18-month period. Idea customers can recharge with the Rs 169 plan, which gives them free voice calls, free roaming, 1GB data daily, and 100 SMSes per day, for a period of 28 days. In the case of feature phones, on the Karbonn K310n, K24+ and K9 Jumbo feature phones, priced at Rs 999, Rs 1,199 and Rs 1,399, respectively, Idea is offering a cashback of Rs 1,000. The K310n will be effectively ‘free’ for Idea customers, at the end of 36 months.

For availing the offer on feature phones, Idea customers need to do a cumulative recharge of Rs 2,700 in the first 18 months to get a cashback of Rs 500, and another Rs 2,700 between 19-36 months to get the remaining Rs 500.

IDEA Cellular Limited