Roots is owned by Michael Budman and Don Green, who co-founded Roots Canada Ltd. company as a footwear store in 1973. From its original shoot, Roots Canada has branched out into many areas. The apparel chain, known among some as the Canadian Gap, sells clothing and accessories for men, women, and children. Firmly planted in the land of maple leaves and beavers, the company has more than 120 stores in Canada and the US, and over 40 locations in Asia (China, Hong Kong, and Taiwan). Besides apparel, Roots Canada Ltd. company offers leather goods, eyewear, watches, and fragrances, even lending its name to a line of furniture. It was the official outfitter of the 2002 Winter Olympics and also outfitted Canada and three other nations in 2004.