L'Oréal Canada company, founded in 1958 as Cosmair Canada, develops cosmetic products in four main areas: consumer, professional, luxury, and active. In addition to products, the company manages the L'Oreal Canada Academy for training beauty care professionals. It operates a manufacturing plant as well as a distribution center in Montreal. L'Oreal Paris, a division of L'Oreal Canada, has sponsored Canadian Idol and LG Fashion Week. L'Oreal Canada provides the next best thing to the fountain of youth. A wholly owned subsidiary of France-based L'Oreal SA, L'Oreal Canada manufactures and manages about 20 cosmetic brand names, including Cacharel, Kerastase, Lanceme, Matrix, Ralph Lauren, and Redken.