IW Group, Inc. was founded in 1990, and serves clients from offices in Los Angeles, New York City, and San Francisco. IW Group (formerly Imada Wong Communications Group) is a marketing communications firm which helps its clients reach Asian communities in the US. Services include advertising, public relations, media buying, direct marketing, research, and cross-cultural training. IW Group company has experience working with the banking, retail, pharmaceutical, healthcare, automotive, insurance, and quick-service restaurants industries. Specific clients have included Wal-Mart, MetLife, and McDonald's.