Bob Fisher, president and owner, started Innovative with a focus on understanding the customer’s needs and providing them with exceptional service. Innovative Print & Media Group wants its corporate customers' messages to break from conformity. The company offers commercial printing and direct-mail services to clients in the retail, health care, and telecommunications industries. Its sheet-fed, web, and digital presses produce a range of materials, including annual reports, brochures, catalogs, stationery, business forms, and large-format signage. The firm's fulfillment center provides custom kit building, inventory management, and shipping services. In addition, Innovative Print & Media provides marketing and creative services, such as Web design, multimedia presentation drafting, logo development, and proofreading.