The Sunrider Corporation

The Sunrider Corporation

Owners (and spouses) Tei Fu Chen and Oi-Lin Chen started Sunrider International in 1982. Sunrider Corporation has blended bits of traditional Chinese herbal medicine with modern multilevel marketing. The company sells health, beauty, food, and household products enhanced with herbs and herbal extracts. Its brands include Kandesn, Vitalite, SunBright, and SunSmile. Sunrider has manufacturing operations in China, Singapore, Taiwan, and the US. Its products are sold in more than 40 countries through multilevel marketing via distributors and directly to customers. In China, its products are sold in thousands of franchised stores to avoid regulations on direct-selling. It plans to copy that model in Japan.

Contact Details

Office Address

The Sunrider Corporation
1625 Abalone Avenue
Torrance, CA, USA 90501
Phone: (310) 781-8096
Fax: (310) 222-9273

Executives

Chairman and CEO

Tei-Fu Chen

President and Secretary

Oi Lin Chen

Business Reviews for The Sunrider Corporation

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