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Vermont sells a little bit of everything, from soap to sleepwear, from its Web site and catalog. Products offered by The Vermont Country Store include apparel, cosmetics and skin care products, bed and table linens, sleepwear, swimwear, footwear, baked goods, and candies. Vrest and Ellen Orton opened the company's first store in Weston in 1946. Its Rockingham shop opened in 1967. Today the business is run by their son, Lyman Orton.

Tuesday Morning offers big discounts every day of the week, but not every week of the year. The closeout retailer sells discontinued merchandise from name-brand manufacturers at steep discounts. Its merchandise typically includes linens, china, cookware, rugs, and collectibles that are not seconds, irregulars, or factory rejects. Tuesday Morning's 850 stores, located in more than 40 states, operate only during monthly "sale events" (with the exception of January and July). The retailer keeps costs down by selling from low-rent locations and using seasonal help -- only about 20% of its workers are full-time employees. Its customers are primarily women from middle- and upper-income households.

United Dairy Farmers (UDF) changed the way Cincinnati bought its milk. UDF -- which buys milk from area dairy farmers, then processes and packages it for sale in its stores -- has grown into a chain of about 200 convenience stores, mostly in Ohio, but also in Kentucky and Indiana. The company, still owned and run by the Lindner family, sells its own milk products, its Homemade brand ice cream and sherbet, coffee, and a variety of other food products at its stores. UDF locations also offer in-store ice cream parlors and sell Mobil brand gasoline.

Variety is not only the spice of life -- it's also a major purveyor of deeply discounted merchandise. With some 425 stores in about 15 Southeastern states, Variety Wholesalers has survived even Wal-Mart's march through rural America. The company, which has aggressively bought other chains while closing poorly performing stores, tends to set up shop in small towns where the retail giants fear to tread. Its retail outlets sell beauty products, housewares, snacks, toys and more, under banners including Bargain Town, Maxway, Roses, and Super 10. Variety Wholesalers was founded in 1949 by James Pope; the Pope family, including chairman and CEO Art Pope, still runs the company.

Wal-Mart Stores is an irresistible (or at least unavoidable) retail force that has yet to meet any immovable objects. Bigger than Europe's Carrefour, Tesco, and Metro AG combined, it's the world's #1 retailer with 2.1 million employees in more than 8,400 stores, including about 800 discount stores, 3,100 combination discount and grocery stores (Wal-Mart Supercenters in the US and ASDA in the UK), and 595 Sam's Club warehouses. Wal-Mart's international division (25% of sales) is growing at a fast pace; it's the #1 retailer in Canada and Mexico and it has operations in Asia (where it owns a 95% stake in Japanese retailer SEIYU), Europe, and South America. Founder Sam Walton's heirs own about 45% of Wal-Mart.

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