Maxeda B.V.

Maxeda, formerly Vendex KBB, is owned by investment firms Kohlberg Kravis Roberts & Co., Cinven, Permira, and AlpInvest Partners. If Hans Brinker went shopping at Maxeda's stores today, he'd find a lot more than silver skates. The Dutch retail group operates stores in a dozen countries across Europe, Russia, the Middle East, and the Caribbean. The retailer is selling off its department store and specialty apparel chains to focus on its home improvement stores, which trade under the Brico, Formido, and Praxis banners. Its shrinking stable of retail operations include lingerie chain Hunkemeller and M&S Mode. In 2010 it sold its De Bijenkorf and Vroon & Dressman department store chains.
Contact Details
Office Address
Maxeda B.V.
Hoogoorddreef 11
Amsterdam, Netherlands 1101 BA
Phone: +31-20-5490-500
Fax: +31-20-6461-954
Executives
Chairman
Todd A. Fisher
CEO
Tony De Nunzio