Atrinsic, Inc.

Atrinsic, Inc. operates as a direct to consumer Internet marketing company. The company sells entertainment and lifestyle subscription products direct to consumers through the Internet. It offers Kazaa, a subscription-based digital music service that enables users to download music files and ringtones; GatorArcade, a casual game subscription service that provides access to digital games, arcade games, strategy games, puzzles, and mobile entertainment; and subscription-based lifestyle services and clubs, which offer consumers an access to shopping and entertainment coupons and other services that could be redeemed online. The company also develops and manages search engine marketing campaigns for third party advertising clients, as well as offers online marketing services, including a display media platform, online and business intelligence, and brand protection.

In addition, it enables advertisers to use its affiliate network to create partnerships with publishers to drive Website traffic, customer acquisitions, and online sales. Further, the company provides lead generation services. It serves corporate clients, advertisers, and end user consumers. Atrinsic was formerly known as New Motion, Inc. and changed its name to Atrinsic, Inc. in June 2009. Atrinsic, Inc. was founded in 2005 and is headquartered in New York, New York.