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Founded in 1994 by Michael Watras, Straightline International Inc. has conducted advertising and branding campaigns for such clients as Bayer Corporation, PaineWebber, Schering-Plough, and Time Warner. Straightline International offers corporate and brand identity consulting and related services. Straightline International's expertise extends beyond positioning, naming, and visual branding to include investor and employee communications, marketing, and advertising. It specializes in serving clients in the automotive, financial services, health care, media, and pharmaceutical sectors.

Strat@comm offers public relations planning and services to a variety of clients in industries including automotive, energy, environmental, food and beverage, government, health care, and transportation. The firm's strategic communications services encompass public affairs, crisis communications, corporate communications, and educational campaigns, while providing tactical expertise in media relations, event marketing, product launch support, and media training. Strat@comm also provides creative development for Web sites, audio/visual production, and editorial projects.

Established in 1983, Strottman International, Inc. formerly focused on marketing services for campaigns aimed at children and families. Strottman International designs and manufactures toys, novelties, and related products for companies in the food service industry, as well as for confectionary, consumer goods, and retail companies. It conducts interviews and focus groups with kids and caregivers in order to provide analysis, trend information, and insights to its clients. Customers have included Chick-fil-A, Chuck E. Cheese's, Red Robin, and Quiznos. Outside the US, Strottman International has facilities in Hong Kong and in Shenzhen, China.

Founded 1976, Structural Graphics has offices located across the US in addition to its production facilities in Asia, Europe, and North America. Structural Graphics company bought print and promotions company Intervisual Communications in mid-2006. Structural Graphics manages all aspects of paper promotions, including design, assembly, and mailing. Products include pop-up cards and displays, telescoping folders, and reveal-wheel devices. Structural Graphics also produces paper collateral incorporating sound modules and light to create marketing materials that don't fall flat (cue rimshot).

Student Advantage helps students through the lean years. Student Advantage offers a membership program, Student Advantage Discount Card, providing college students discounts on merchandise and services from 20,000 businesses, including Amtrak, Target, Choice Hotels International, and Office Depot. Student Advantage company also offers a referral program to help student earn additional reward dollars. Student Advantage reaches hundreds of thousands of students through its Web portal StudentAdvantage.com. Student Advantage is a subsidiary of campus card supplier The CBORD Group.

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