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SHIFT serves small to medium size clients and offers such services as crisis management, product launch support, lead generation, and brand building. The firm's communications programs, including blogs and social media news releases, focus on generating revenue for customers in addition to creating publicity. SHIFT provides its marketing and PR services through offices in Boston and San Francisco to clients that include Travelocity.com, Shimano, Novell, Akamai, Quantum Corp., and Oakley. Principals Jim Joyal, Todd Defren, and Ed Weiler founded SHIFT in 2003.

ShopLocal knows that most everyday purchases take place closer to home. Retailers use ShopLocal's software and services to tailor their online promotions to a user's locale, so that shoppers in Alaska see ads for snowshoes, while California Web surfers see ads for sandals. ShopLocal helps national retailers such as Best Buy, Home Depot, and Target drive ROBO (research online, buy offline) consumers to their websites. The company also offers a comparison shopping site, ShopLocal.com. ShopLocal is the retail division of digital marketing firmPointRoll; both are part of parent company Gannett's digital division.

Founded in 1953 by Hay Shumsky, Shumsky Enterprises, Inc. is family owned and operated. Shumsky Enterprises provides promotional products and services through its various subsidiaries including Outta the Box Dispensers, Therapeutic Pillows, Boost Rewards, and Shumsky Promotional. Shumsky Promotional manages promotional programs for clients that incorporate online stores, custom promotional products, fulfillment services, and support for marketing events. Therapeutic Pillows makes heart-shaped pillows that comfort and aid patients during recovery periods. Shumsky company also offers a Web-hosted employee recognition program through its Boost Rewards subsidiary.

Founded in 1975, Siddall, Inc. the independent and employee-owned agency counts Freddie Mac, KSI Services (apartment listing guide publisher), and YUKOS Oil among its clients. Siddall provides advertising, branding, and public relations services specializing in public affairs, media relations, corporate image, spokesperson training services, and crisis management.

Siegel+Gale is a leading brand consultancy providing marketing services aimed at creating and promoting product brands and corporate identities. Its creative services help define brands through advertising, corporate communications materials, and logos. The agency also offers interactive services to promote brands through online media. Siegel+Gale operates as part of the Diversified Agency Services division of advertising and marketing conglomerate Omnicom Group. To extend its network's geographic reach, Siegel+Gale also works in conjunction with Fleishman-Hillard, another Omnicom unit.

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