Greenfield Online, Inc.
Greenfield Online harvests marketing data. Greenfield Online, Inc. provides survey research services, gathering demographic data over the Web from its panel of more than 1 million people. Greenfield Online, Inc. performs surveys to track brand awareness and test advertising campaigns for its clients, as well as to measure consumer interest in new products and services. Greenfield Online, Inc. Ciao subsidiary provides comparison shopping services for consumer products, primarily to the European market. Greenfield Online, Inc. was acquired by Microsoft for $486 million in October 2008. The next year, ToLuna, a global online research panel and survey technology provider, snatched up Greenfield Online for the significantly smaller sum of $40 million.
Contact Details
Office Address
Greenfield Online, Inc.
21 River Rd.
Wilton, CT, USA 06897
Phone: (203) 834-8585
Fax: (203) 834-8686
Executives
Chief Executive
Frederic-Charles Petit
Group COO
Lowell Ricklefs