City National Corporation bank focuses on providing customized service, tailoring its offerings to the needs of its high-powered clientele. Its target market consists of small to midsized businesses, entrepreneurs, professionals, and affluent individuals.For celebrity sightings, forget the Hollywood Homes Tour and camp out at City National Bank. With about 70 branches in Southern California, the San Francisco Bay area, Nevada, and New York City, the subsidiary of City National Corporation has been known as "Bank to the Stars" since opening in Beverly Hills, California, in the 1950s. It offers a variety of services, including personal and business banking, investment management and advisory, and trust services.