Van de Velde N.V.
Van de Velde doesn't keep any secrets; its wares are right out in the open (under the dresses, skirts, pants, and blouses of women across Europe). The company makes and retails women's undergarments, including bras, panties, and corsets. Its brands include Marie Jo (luxury), Marie Jo l'Aventure (classic, no frills), and PrimaDonna (plus sizes). Marie Jo and PrimaDonna account for most sales. Van de Velde sells its products through third parties (Sara Lee, VF Corporation), department stores, and its own stores in Benelux, Germany, and France. It has production facilities in Tunisia and Singapore. The founding Van de Velde family owns about 60% of the company.
Contact Details
Executives
CEO
Ignace Van Doorselaere
Director, Operations
Herman Van de Velde