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Sapient Corporation was founded in 1990 and is headquartered in Boston, Massachusetts. Sapient Corporation provides business, marketing, and technology consulting services worldwide. It offers various interactive marketing and creative services, including visual concept, design, and implementation through multiple interactive media; brand building and direct response programs; audience segmentation and profiling strategies; customer loyalty strategies; customer relationship strategy and implementation; customer lead generation and management; and advertising campaigns.Sapient Corporation also provides Web and interactive development services that include user interface and site design and development, custom application development, user research and testing, content management, and technology development and implementation, as well as quality assurance testing; and media planning and buying services, which enable clients to design and implement media and customer channel planning and buying strategies, as well as purchase and arrange for placement of clients advertisements. In addition, Sapient Corporation offers strategic planning and marketing analytics; and marketing technologies, such as advertising campaign tracking and measurement software, e-commerce platform, selection and implementation of advertising campaign management systems, and application integration. Further, the company provides consulting services to clients across four primary service areas comprising business and information technology strategy, business applications, business intelligence, and outsourcing; and trading and risk management services that enable capital markets and energy firms enhance the performance of their trading operations. It offers its services to media and entertainment, consumer/retail products, travel and hospitality, technology, communications, financial services, transportation, automotive, health care and life sciences, education, and energy and utility industries.

SAS opened its Canadian operations in 1988. SAS Institute (Canada) is a subsidiary of SAS Institute, the world's largest privately held software company. SAS Institute (Canada) sells and services analytics, data warehousing, and business intelligence software to customers such as Bell Canada, Bank of Montreal, Canadian Imperial Bank of Commerce, and Royal Bank of Canada.

Founded in 1976, SAS also offers industry-specific integrated software and support packages. CEO James Goodnight owns about two-thirds of the company; co-founder and EVP John Sall owns the remainder. SAS (pronounced "sass"), the world's largest privately held software company, is a leader in the market for business analytics, data warehousing, and data mining software used to gather, manage, and analyze enormous amounts of corporate information. Clients such as Air France and the US Department of Defense use its software to find patterns in customer data, manage resources, and target new business.

SAS UK is part of the SAS International group of companies and a subsidiary of US-based SAS Institute. SAS UK develops and markets business intelligence software and technology services for a variety of sectors, including banking, manufacturing, government, and education, in the United Kingdom. SAS Software's products include software and systems for activity-based management, customer-relationship management, data integration, financial intelligence, supply-chain intelligence, and Web analytics.

Satmetrix Systems's software uses customer surveys to provide feedback on sales, products, training, and support services. Survey results can be displayed in standard charts and graphs, or in customized reports, in a real-time, Web-based environment. Satmetrix software can also integrate data from existing call tracking or customer relationship management systems. Customers come from a wide range of industries and have included firms such as AT&T, eBay, and Hewlett-Packard.

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