Sky Deutschland, formerly Premiere, is one of the largest
pay-TV operators in Germany and Austria serving about 2.4
million subscribers with more than a half dozen packages
offering general entertainment, sports, and movies. Its Sky
Welt package includes access to a number of channels
including regional versions of Discovery Channel, National
Geographic, and the Disney Channel, as well as Focus
Gesundheit (documentaries), Heimatkanal (family
entertainment), and Sky Krimi (detective dramas). Sky
Deutschland is best known, however, for its sports
offerings, including full coverage of Bundesliga (Germany's
soccer leagues). Rupert Murdoch's News Corporation owns
about 45% of the company