Ford India slashes prices of Aspire, Figo by upto Rs 91,000

Ford India has cut prices of its Figo hatchback and the Asipire sedan to increase sales of its models. Ford India said that it has slashed prices on the two models in the range of Rs 25,000 and Rs 91,000.

The move comes at a time when Maruti Suzuki and Hyundai Motors India have hiked the prices of their models citing an increase in the input costs because of rupee depreciation.

If you're planning to cash in on the price cut, it's important to note that Ford has left the cost of the base Aspire and Figo untouched, and has slashed prices of the higher models.

The prices of the Ford Aspire sedan have been cut by Rs 25,000 to Rs 91,000.

The price of the Ford Figo hatch have been cut by Rs 29,000 to Rs 30,000 for the top variants.

This means, for the Aspire, the prices have been cut for the Trend, Titanium and the Titanium+ trims.

The new prices will enhance the accessibility of the products, Anurag Mehrotra said, according to an Economic Times report.

This is the second time Ford has cut prices of its cars this year. The first one saw the carmaker cutting the price of the EcoSport by up to Rs 1.12 lakh when the Vitara Brezza was launched.

Ford India Limited