Riding on the strategy of focusing on first time buyers and rural markets, country's largest carmaker Maruti Suzuki India (MSI) has increased its market share in passenger vehicle segment in the first quarter of the current fiscal to 42 per cent.
In the April-June period, the company sold 2,41,812 units of passenger cars and utility vehicles out of an industry total of 5,73,038 units, garnering 42.19 per cent market share, according to latest SIAM data.