Mumbai: Seven years after Tata Motors Ltd delivered the first Nano, then billed as the world’s cheapest car with a Rs.1 lakh price tag, the jellybean-shaped car has come full circle in terms of price and positioning.
On Tuesday, Tata Motors took the wraps off the GenX Nano, priced between Rs.1.99 lakh and Rs.2.89 lakh, in yet another attempt to revive sales of a car it had launched in July 2009 as an affordable, entry-level vehicle, but which never quite took off.